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| Condoleezza Rice speaks at the Solutions for Change Auction |
There are two
very important segments of the event that a good motivational speaker is
needed… before the live auction and before the fund-a-need. The speaker prior to the start of the live
auction should be someone that can somewhat educate the crowd about the cause
and share a personal experience to get the crowd emotional. Getting members of the crowd to “tear up” is
always a good thing. This speech should
not exceed 2-3 minutes and the live auction should begin promptly
following. Videos are okay to utilize
for this but they have to be great not good.
The second
speaker should come on following the live auction just prior to the
fund-a-need. This speaker needs to be
extremely passionate, as the crowd is many times drained from the live auction that just
took place. The speaker must re-energize
the crowd and talk about what specifically the fund-a-need dollars will
represent (i.e. building a new structure for the organization to help kids,
funding a specific cause, etc.). I have
found that younger teenagers or children that are good in front of people and
have a personal impact experience to share are excellent for this speech. Once again, a video can be used here but it
must be great not good. If you used a
video for the first slot then try to have a live speaker for the second and vice
versa.
Motivational
speakers are imperative to the success of your live auction and
fund-a-need. You can do without them but
don’t expect incredible results. As you
can see so far, there are a lot of small elements that all add up to a big
result.
Written by Mike Grigg, AARE, BAS
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