Top 3 Things you should have Your Auctioneer do prior to your Fundraising Auction Event

If you aren't using a professional benefit auctioneer at your fundraising event then you should be!  Here is a blog about why you should:  Hiring a Professional Fundraising Auctioneer & Consultant?

Once you have selected your professional fundraising auctioneer, here are the top 3 things he/she should be doing for you prior to the event date.

1.  Assisting with the creation of your event timeline.  This is the back bone of your entire event and a poorly organized timeline can spell disaster for the success of your fundraising event.

2.  Putting your live auction items in the most effective order so that funds can be maximized during the live auction.  There is a special formula for success based on the type of items, value of items and whether or not items can be sold multiple times or not.

3.  Organizing a winning fund a need.  This is the single most important fundraising aspect of your event and must be done at the right time with the right levels and flow.

Professional fundraising auctioneers are not just a person that gets up on stage and calls an auction.  We are highly trained professionals in the area of charity auction events.  We have seen it all and know what works and what doesn't.  Select an auctioneer that you are comfortable with, based on their knowledge and experience, not on what their price is.  You will see great results with the correct person for your organization.


Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services

Should you have a Live Auction at your charity auction event?

Wondering if a live auction at your next fundraising auction event makes sense?  Well, the simple answer is YES!!!  Live auctions are not only huge money-makers but they provide a high energy excitement that is matched by nothing else.  There are some critical elements to having a successful live auction at your nonprofit or school fundraiser.  I have outlined the most important ones below.

1. Hire a professional fundraising auctioneer.  DO NOT use a volunteer or inexperienced auctioneer here; your results will be much more dismal and your audience will feel like they are having their teeth pulled during the auction.

2. Fill your audience with people that have the means to support your cause.  You have to have money in the room to have a great revenue outcome.

3. Procure desirable, higher dollar items to sell.  Find out what your audience is interested in and the price range they can afford.

4. Don't have too many items in your live auction.  A good rule of thumb is to not exceed 30-45 minutes for your live auction.  It takes me about 3 minutes per item so about 8-12 live auction items is perfect.

Live auctions at your fundraising auction event will be one of your biggest revenue generators.  Whether you have three items or twelve you should be doing one. 

Visit EliteFundraisingAuctions.com today to find out more about our services and how we can help you achieve your goals!


Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services.

Why You Should Hire a California Based Fundraising Auctioneer if your Charity Auction is in California

First off, if you are having a fundraising auction event you should definitely retain a professional benefit auctioneer that is a member of the National Auctioneers Association, their state auction association (California's is the Western States Auction Association), and better yet has the Benefit Auctioneer Specialist (BAS) designation as well.  With that out of the way lets discuss why you should be hiring a California based charity auctioneer for your California based fundraising event.

As we all know California has several areas that are unique to that region.  Quite frankly the Bay Area (San Francisco, Oakland, etc.) is a lot different from Central California (Bakersfield and Fresno, etc.).  Of course, Southern California has many different pockets as well, such as Los Angeles, the Inland Empire, Orange County, and San Diego to name a few.

This means many things, but here are just some of them:

1.  Different regions of California have unique general occupations that drive the economy in those areas.
2.  Different regions have contrasting income levels and age groups.
3.  Different regions have particular auction items that will do well just in those zones.
4.  Different regions have unique venues to utilize for your fundraising auction event.

Overall, California is DIFFERENT as you travel north to south and east to west.

Don't you want a benefit auctioneer that has knowledge of these differences and familiarity through experience of what works and what doesn't work in these specific regions?  Most of the time in order to have this knowledge you need an auctioneer that is local to the state and understands these differences so he or she can fully maximize the degree of services that they provide to your nonprofit or school.  You want a professional fundraising auctioneer that understands the people in the audience and what they want.  Not to mention, a professional auctioneer that is well read and understands the laws of California when it comes to charitable fundraising.

Here at Elite Auctions and Fundraising Services we understand California and have been in the auction business since 2002.  Our Chief Auctioneer, Mike Grigg is a California native and has been a professional auctioneer for almost a decade and a half.  We have raised literally Millions of dollars for nonprofits and schools in all different areas of California.  We are here in California to serve California nonprofits and schools!

Next time you retain a professional fundraising auctioneer and consultant for your California charity event... Go local, go with a California Auctioneer.

Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services.

Top 3 Reasons why You should have a Live Auction at Your Fundraising Event

Live auctions are an essential element to any successful fundraising event and by overlooking this element you may be leaving BIG bucks on the table!

Here are the top three reasons why you should have a live auction at your fundraiser:

1.  Live auctions are FUN!  A survey conducted by the National Auctioneers Association determined that the number one reason why people attend live auctions is because they are fun.  You can't have a FUNdraiser without the fun!  People will keep coming back for years to come if they have fun at your event, and with the right people in the seats this directly equates to more revenue.

2. Live auctions bring the big dollars!  A live auction with the correct 7-10 items will many times eclipse a silent auction with 50 items in revenue generated.  If you want to tap into the larger donors in the crowd, a live auction with higher dollar items is a perfect way to accomplish this.

3.  Live auctions provide a spectacular marketing opportunity!  Leading up to your fundraising auction event you should be taking advantage of as many marketing opportunities as possible to advertise your event.  When you have great live auction items you should be advertising these as well as the event itself.  If you go on a local news station's broadcast then talk about some of your top live auction items that will be sold at the event to create a buzz.  Remember, don't just focus on the party... focus on the fundraising.

Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services

How to Get Bidders to Bid at Your Fundraising Auction Event

First off, there are several ways to get bidders to bid at your benefit fundraising auction, but the MOST important aspect is to make sure you have the right people in the seats with the means to support your cause!  Check out this past blog post explaining this in more detail:  What is the most important ingredient to a successful fundraising event?

Here are the top 3 ways to get bidders to bid at your charity auction event:

1.  Hire a professional fundraising auctioneer to take the helm during your live auction and fund a need.

2.  Make sure you procure desirable items for your auction.

3.  Do not start your bidding too high.  This includes not using items with high minimum bids (i.e. consignment items).

There are several factors that play into a successful auction but these are the key elements that make your auction a record breaker and help you achieve fundraising bliss.

Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services

7 Things You Should Know About Conducting a Successful Fund a Need or Special Appeal at Your Fundraising Event

1.  What is a Fund a Need or Special Appeal?

A Fund a Need (aka: Special Appeal, The Ask, Cash Ask, Fund a Mission, etc.) is the single most important fundraising technique at your benefit event, whether you do silent and live auctions or not.  The fund a need is a completely different fundraising aspect than your silent auction, live auction or other revenue enhancers.  It allows your donors to give a cash amount at a specific level to help fund a specific need or needs that your nonprofit or school has.


2.  What should the fund a need benefit?

This is your opportunity to ask your donors to give at specific levels to fund your Nonprofit's biggest need for the upcoming year.  For example: If you are a school and need to purchase iPads for the 6th graders, this would be a perfect fit for fund a need.

3.  How should we determine the different levels for our donors to give?

We at Elite Auctions and Fundraising Services believe that you should do no more than six levels beginning high and working to low.  The first high level should be determined prior to the fundraising event with one of your larger donors so that there are no crickets in the room when your professional fundraising auctioneer begins the ask.  Once you have established your high level, work with your professional auctioneer to determine how many and which levels should follow.


4.  When should you conduct a fund a need?

The fund a need should be done at every single fundraising event that you conduct where you will have an opportunity to be in front of your donors in a sit-down environment.  The beauty of a fund a need is that you do not have to do any other fundraising elements, and you do not have to procure items to conduct one successfully.  It is simply your donors showing their support of your cause.


5.  Who should conduct the fund a need?

A fund a need must be conducted by a professional benefit auctioneer, preferably by a designated Benefit Auctioneer Specialist (BAS) to get the most desirable results.  There is a definite formula for success here and a professional will more than pay for themselves!


6.  Should we use mobile devices or electronic giving for our fund a need?

The simple answer is NO!  The success of a fund a need depends largely on emotion and a group of people giving together to fund a great cause.  Using mobile devices to give takes out almost all of the emotion and generally produces mediocre results compared to a traditional appeal using a qualified professional charity auctioneer.


7.  Why is the fund a need important?

The fund a need is important for many reasons.  The top two reasons are that it raises funds that would otherwise "walk out" of your event and it enables you to determine who your biggest supporters are.  Knowing who your biggest supporters are is essential to having fundraising success in the future, but that's an entirely different blog for another time.


Written by Mike Grigg, AARE, BAS of Elite Auctions and Fundraising Services